Walentynki i real time marketingowe akcje już za nami. Ja ten dzień spędziłem z żoną na seansie Deadpoola, zatem na szczęście nie mam przesytu związanego z wszechobecnymi serduszkami. W dzisiejszym Podsumowaniu znajdziecie kilka newsów związanych z powyższym świętem, ale na szczęście znalazło się miejsce też dla innych ważnych informacji.

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Podsumowanie Tygodnia 9.02 - 15.02.2016
Listly by Jakub Prószyński

Raport Fanpage Trends. Sotrender – lepsze decyzje w marketingu w social media. Analizy, badania, optymalizacja oraz dopasowane rekomendacje dla Facebooka, YouTube’a i Twittera.

Lip, the Tokyo-based Japanese startup behind the campaign, decided to launch Nine, a new mobile matchmaking app for Instagrammers.

After testing the feature on both Android and iOS in recent months, Instagram today announced that it's officially launching multi-account support inside the photo sharing social app. Now, users...

Instagram w Polsce w 2015 – największe profile | Internetowy serwis o reklamie i marketingu. Najnowsze kampanie, kreacje i trendy.

VML Poland i H&M w koncercie na żywo przełamują słodką konwencję Walentynek | Internetowy serwis o reklamie i marketingu. Najnowsze kampanie, kreacje i trendy.

The new Vine lets you briefly edit captions and sort vines for every account you follow.

Twitter really needs to pull its act together and find something to make money with. Is seems it might just done that. On Tuesday, Twitter launched First View -

The Nestle brand is "Pizzascoping" its pies via Periscope to get attention on National Pizza Day.

Are you judging potential Valentines based on their … baskets? If so, British supermarket chain Tesco has the perfect campaign for you. BBH Live put out a call for a range of single folks—not actors—and asked what they'd put in their shopping baskets for a Friday night at home if they had £20 (about $30) to spend.

The new Air Jordan XXX sneakers on Russell Westbrook's feet might actually be spaceships, a new commercial suggests—so everyone should probably get out of his way. The Oklahoma City Thunder point guard stars in the ad for Nike's subsidiary Jordan Brand, along with a young hype man who delivers a searing introduction as Westbrook

Thanks to a Google announcement today, we're now one step closer to the death of Flash on the web. The announcement established a timeline for Google to dr

Forget candy and flowers. Canadian Doritos fans have a much quirkier way to show their love—with a bouquet of ketchup-flavored Doritos roses. The bouquets, the brainchild of BBDO Toronto, are geared toward women as a Valentine's Day gift for men.

Twitter's new algorithmic timeline feature is opt-in and won't ruin your feed

Twitter’s Q4 and Full Year 2015 numbers are in, and they’re pretty much as you would expect.

Airbnb and advertising agency TBWA/Chiat/Day have released this beautiful video. The commercial tells a jungle story from the Book of Jungle.

Coca-Cola has released this awesome video spot. The commercial features Ant-Man – the smallest superhero known to the human kind.

Facebook is introducing a new video advertisement feature that will make it easier for its users to watch content on the go. The platform will offer closed captioning on video advertisement after 80 percent of its users reacted negatively when an ad takes over their audio output.

Pinterest notes a 300 percent increase in Valentine's Day science experiments.

Vine has announced the latest updates for its app on iOS and Android, which give users more control over how they view and share Vines. In a blog post, Vine said these updates were some of the most-requested features from users.

Snapchat is making a steady march toward maturation. While the mobile platform decided not to continue creating original content in-house, Snapchat has added several new publishing partners to Discover, with Viacom as the most recent.

Czy młodzi konsumenci liczą się z celebrytami? Co wpływa na potencjał influencerów? W jakich wymiarach influencerzy online’owi mają przewagę nad celebrytami? Na te i wiele innych pytań odpowiada pionierskie narzędzie House of Influence. Raport HOUSE OF INFLUENCE ARC Rynek i Opinia oraz Dentsu Aeg...

interaktywnie.com - Interaktywnie.com po raz szósty przygląda się przychodom, zyskom i stratom rodzimych agencji interaktywnych. Ale nie tylko...

KFC rozpoczyna kolejne niestandardowe działania na Snapchacie. Będzie emitować cykl „Sery losu”, który jest parodią telewizyjnych programów wróżbitów. Marka chce w ten sposób dotrzeć do nastolatków.

The Grammys has teamed up with Instagram and Billboard to bring exclusive images and live videos of the event, created by artists, to the photo-sharing app.

Facebook’s monthly Hot Topics reports are a great source of insight into who’s talking about what across the world’s largest social network. And now Facebook’s taken them a step further, adding Instagram data into the mix

YouTube wants to win the love of musicians by solving their biggest problem: how to turn popularity into cash. So today it announced it's acquired BandPage, a..

Instagram has made a much-needed addition to its platform. According to a blog post, the company says that users will finally get to see view counts on the
With an interface that looks like a chat platform, Quartz wants to text you the news in its new app

"The content type is always messages, and that’s always true whether you’re getting the message inside the app or as a notification."

Facebook Messenger may soon support SMS and multiple accounts

“For those who believe that love is complicated, IKEA has the solution to get you through Valentine’s this year. Introducing the IKEA love manual; for troubleshooting your relationship woes,” said the statement from IKEA.

Foursquare is partnering with Delivery.com to allow its users to buy food and alcohol from the app.

OKDOTHIS for Android offers suggestions for photos you can take daily and share with its community.

To się nazywa rozbić skarbonkę.

Senior Account Executive- Healthcare PR and Social Media
Berry & Company Public Relations
New York, NY

When John Kim and his team were working on a community-based application called Smile Mom — which was designed to connect nearby moms — they ran into a..

As the world's big messaging apps add more features to keep their users locked in for longer, other apps are tapping into messaging features in the hopes of..

Even Microsoft's new image recognition app has no idea what kind of dog I have. Oh well! If you don't own a mixed-breed mutt saved from the kill shelter,..

The National Basketball Association is live-streaming all of its official press conferences from NBA All-Star Weekend in Toronto via Facebook Live.

OK Go has created another epic video. This one involves a zero g environment inside of an aircraft. Here' how it works.

Forget candy and flowers. Canadian Doritos fans have a much quirkier way to show their love—with a bouquet of ketchup-flavored Doritos roses. The bouquets, the brainchild of BBDO Toronto, are geared toward women as a Valentine's Day gift for men.
Jaki był nowy tekst? Otóż opisałem dlaczego społecznościowe funkcje aplikacji Pocket to coś na co czekałem. W tym tygodniu z kolei postaram się pochylić nad kwestią pozyskiwania fanów na Facebooku, czy ma to jeszcze sens i dlaczego ten wskaźnik zmienił swoje oblicze.
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