Podsumowanie Tygodnia 30.08 – 5.09.2016

Wkraczamy we wrzesień! Ten tydzień przywitał nas ulewą, szarówką i korkami na ulicach. Zatem jeśli jeszcze jedziecie do pracy lub dopiero do niej dotarliście, warto zajrzeć do poniższej listy newsów!

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Podsumowanie Tygodnia 30.08 – 5.09.2016

YouTube’s biggest name is going to star in a game about streaming games on YouTube. Today PewDiePie revealed a new game called Tuber Simulator, that puts players in the role of a budding video game streamer. It’s being developed by Outermind, the Montreal-based studio behind PewDiePie’s previous foray into games, Legend of the Brofist.

Google’s new app Crowdsource asks users to help with translation, transcription & more

A new Google application called Crowdsource has quietly appeared on Google Play, asking users to perform brief tasks that will help improve the quality of Google services like Maps, translation, image transcription, and more. The app, surprisingly, doesn’t offer any sort of rewards or micropayments in exchange for users’ work, however – which means it won’t be much of a threat to distributed workforce platforms like Amazon’s Mechanical Turk, for example.

Instagram Releases First Data on Stories Use, Adds Stories to Explore

Less than a month after launch, Instagram Stories is now being used by a third of all users every day.

Tic Tacs Are Little Adrenaline Junkies in The Martin Agency's Charming Ads

They're tiny hard candies that may be small enough to fit between your thumb and forefinger, but they're still packed with adventure, says a fun new campaign from The Martin Agency.

⚡⚡⚡ FEATURE UPDATE: Number of Site Visits ⚡⚡⚡

We've now improved the "Number of Visits" feature so it shows you monthly site entries to the domain that mentioned your monitored keyword.

Most perfume ads are awkward affairs, loaded with celebrities, ludicrous levels of glitz, and laughable dialogue that runs the embarrassing gamut from portentous ("I'm not going to be the person I'm expected to be any more") to childish ("I'm a dancer! I love to dance!"). The ad for Kenzo World's newest perfume starts in much the same way, with a slow zoom on a woman in a glamorous dress, sat at a table in an ostentatious ballroom. But ignore the pretentious opening — this is something a little different.

Moo.do turns Gmail into a task management system

If starring your important emails is your way of creating a to-do list in your inbox, but you long for something more robust, a new product from Moo.do aims to help. With Moo.do for Gmail, the idea is to combine an email client with a task manager you can use to organize your to-dos, documents, projects, calendar, contacts, and more. The product has been in beta testing, but is now available to everyone.

Google+ Material Design update means you might actually want to use it again

That redesign is will now available to everyone by default over the next few days.  You can switch back to the old one, but Google note’s it’s only “for the time being.”

Here’s what you missed in today’s Snapchat’s update

The headliner of today’s Snapchat update was undoubtedly geofilters. Unless you’re a design whiz, creating geofilters previously was best left to the professionals. Now, Snapchat has customizable geofilter themes that anyone can use to create really cool filters for birthdays, weddings and other special occasions. Sadly, you’ll have to create them from Snapchat’s Web tool, not the app itself, but it’s a good start.

Snapchat just deleted its (Facebook) account

Today, Snapchat unpublished its official Facebook Page. While we were unable to secure an on-the-record quote, it seems that the move was simply one spurred by lack of interest. The last time the Page had been updated was August 2013. After failing to update a Page for two years, it’s easy to see why the company lost interest.

Twitter Announces New Monetization Options for Video Creators

Twitter has announced a new monetization program for creators in a bid to keep them from leaving for other platforms. 

Facebook Improves “Offers” Ad Option for Mobile and Desktop, Updates Tracking Options

Facebook has announced a set of updates for their Offers option, making it more mobile-friendly and improving tracking measures

Coca-Cola Debuts Its Magical New Packaging With Some Actual Magic

Coca-Cola's grown tired of happiness, and is moving on to magic. As one does. In "Taste the Magic," a new spot by agency David, a waiter approaches a table that's ordered an unusual amount of Coca-Colas. (Really, nobody wanted anything else?) A woman tells him she didn't order a regular Coke. No problem!

Ad of the Day: Volvo's Ads Are Getting Artful and Cryptic, and Maybe That's a Good Thing

A dark diner in Anywhere, USA. A writer chasing his invisible muse. A tree set aflame in the midst of a desert.

KLM's New Ads Have a Preposterously Simple Goal: To Tell You It's an Airline

To some extent, all brands seek to define themselves in ads. Airline KLM, however, takes this process to a reductive extreme in new work from agency Mustache, letting prospective passengers know that it is, in fact, above all else … an airline.

Is Boring, Oregon, Really Boring? Find Out in This Wonderfully Weird Ad Shot There

Pop culture is full of stories about people trying to escape the boring-ass town they were born in. Not so in Boring, Oregon. As one inhabitant remarks, "Nobody leaves.

Tomasz Sulewski przechodzi z Orange Polska do 3M

Najnowsze wiadomości dotyczące rynku reklamy w Polsce. Informacje z pierwszej ręki - WirtualneMedia.pl

Andrzej Rysuje. Kampania piwa oczami rysownika.

Andrzej Milewski przyznaje, że dla niego nie ma znaczenia w jakim celu przygotowuje prace. - Samo narysowanie zajmuje około pół godziny. Najwięcej czasu zabiera jego wymyślenie, a z tym bywa różnie - czasem wystarczy od 10 minut do kilku godzin.

Nowy YouTube wygląda pięknie i w końcu pasuje do Androida

Najpierw Google +, teraz nowy YouTube - Google w końcu przyłożył się i zmienił wizerunek swoich popularnych aplikacji. Wyglądają pięknie!

Facebook Has Created the Digital Equivalent of a Coupon Drawer for Users

Facebook is updating how advertisers offer discounts to users while making it far easier for users to keep track of them. Today, the social network is debuting an updated Offers section that feels like a digital coupon drawer.

Google’s Search app on Android can now find content buried in your apps

More of the content we’re looking for is saved in mobile applications, which is why Google has been working to bring that information to the surface by indexing apps in search. Now, it will do the same thing on your phone, too. The company is introducing a new search mode in its Google app called “In Apps,” which will allow you to search inside your mobile applications for things like contacts, messages, music, videos, tasks, notes and more.

Readability is shutting down its read-later service this month

Readability, which offers a free bookmarking and read-later service, has announced that it will down its shutters on September 30.

Instagram FINALLY lets you zoom in on photos

Today we’re bringing ZOOM to Instagram on iOS! Pinch to zoom on photos & videos in feed, on profiles and on Explore pic.twitter.com/j1g4JQozK2

Google may be bringing a photo book creation tool to Google Photos

Google Photos is one of Google's most-loved services, and the company has constantly updated Photos with new features since its breakout from Google+ last year. The latest of these new features may be on its way in the near future: the ability to create photo books.

How New Social Network Plum Can Help with Your Business Networking

Plum social network believes it's not like any other social network online. It's focused on groups, similar interests, anonymity, and transparency.

Twitter adds new ways to monetize live video via Periscope

Twitter announced a new monetization option today, adding live Periscope content to its monetization options, which lets approved creators and brands earn a share of ad revenue on their media posts. Including live content produced via Periscope in the program is new, and the first partners to take advantage are Chase and Grey Goose, which are creating broadcasts with tennis legend Andy Roddick to coincide with the U.S. Open.

Ad-blocking browser Brave launches payments, so you can support sites with cash, not ad clicks

The ad-blocking web browser Brave, co-founded by Mozilla’s former CEO Brendan Eich, is today rolling out its grand experiment “Brave Payments,” which will encourage web users to reward their favorite sites by automatically and anonymously sending them Bitcoin-based micropayments. The idea here is fairly radical — online publishers have always relied on ad revenue to fund their sites, but Brave believes they would be happy to go ad-free if people were willing to fund them directly.

Roger 2.0 turns your phone into a walkie-talkie with push-to-talk TalkHeads

Roger, the app best described as a blend of walkie-talkies and Snapchat, has unveiled version 2.0. The biggest feature to come out of the update is TalkHeads, which is incredibly similar to Facebook's Chat Heads except for voice messages.

These 11 Brands Are Already Using Instagram’s New Zoom Feature

     Zoom is Instagram's newest Snapchat-like feature.

Facebook Is Driving Advertisers to Decrease Load Times for Mobile Websites

Facebook is putting more pressure on brands to speed up their mobile websites so more users will stick around after clicking on an ad. On Wednesday, Facebook started preloading ads even before anybody clicks on them.

There’s a Petition to Create a Netflix Show Starring Thor and Darryl | Nerdist

In case you missed it, Marvel recently shared a hilarious mockumentary short—which previously premiered at Comic-Con—starring Chris Hemsworth's Thor leading a

IBM's Watson Made This Trailer for a Horror Movie, a First for an AI

Don't panic. They're not coming for our jobs anytime soon. But a computer has just created the first movie trailer designed with artificial intelligence.

Apple just remembered it had a Twitter account

Apple has officially made its debut on Twitter. The company added a profile image with its logo to the account today and secured 'verified' status for it.

Dunkin' Donuts Offers Up Some Special Views in VR Videos Created With Discovery

"Boats run on diesel and coffee." That pearl of wisdom comes courtesy of Glen Miller, a tugboat captain who stars in "The Harbor That Never Sleeps," one of several new 360-degree videos from Dunkin' Donuts.

Google Analytics can now summarize your data with automated insights

The change is already live in the Google Analytics app for iOS and Android, where, in the Assistant screen, you should now see automatically generated insights.

Imoji prepares to open its sticker and emoji platform up to brands

At this point I think the world knows that stickers and emoji aren’t frivolous. There are certainly plenty of examples to suggest that this new kinda of media type is being taken more seriously than it was, say, a year or two ago.

Microsoft has been hammering Chrome's battery performance in recent months, but Google is starting to hit back with updates to its browser. Chrome 53 has been released to the stable channel this week, and it brings CPU and GPU power consumption enhancements for video playback, alongside "big" performance and power improvements overall. We'll have to test them fully in battery tests, but it's encouraging to finally see Google making some solid efforts to improve its laptop battery consumption.

Tumblr Rolls Out Two New Features To Help You Tumblr Faster

Just last week Tumblr launched two new "quick" features on the platform, making sharing and reblogging faster... Let's have a look.

Przez weekend trochę posiedziałem i planowałem następne tygodnie. Także spodziewajcie się wpisów o Netflixie, whisky i kolejnych odsłon Back to school. Właśnie, jeśli chodzi o ten ostatni cykl, to na blogu znajdziecie już poradnik dotyczący tworzenia taktyki publikacyjnej na Facebooku – o tutaj.

Na koniec przypomnę, że możecie mi podsyłać propozycje i sugestie tekstów na pijarukoksu@gmail.com. Jeśli podeślecie newsy do Podsumowania Tygodnia to też będzie super. Jeśli z kolei w końcu dojrzeliście (lub Wasz klient) do współpracy ze mną, to tutaj macie wszystkie szczegóły na temat moich świadczeń, zasięgów i statystyk bloga.


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