Podsumowanie Tygodnia 28.06 – 4.07.2016

Pierwszy poniedziałek lipca najlepiej zacząć od nadrobienia newsów. Dzisiejsze Podsumowanie Tygodnia stoi przede wszystkim pod znakiem Euro, ale też kolejnych wdrożeń Facebooka (Slideshowy lub nowy layout fanpage’y) oraz nowego narzędzia do zarządzania profilami na Twitterze. Tyle słowem wstępu, zaczynajmy!

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Podsumowanie Tygodnia 28.06 – 4.07.2016

You Need Full-Blown Apps Less Than Ever, And Slack's New Buttons Prove It

In operating systems, workplace tools, and beyond, the best parts of an app increasingly live outside the app itself.

Twitter is the latest social network to roll out stickers - Digiday

Twitter joins Facebook, Snapchat and is soon offering stickers to people to add to their photos.

Facebook Is Testing Airplay For Live Video

Facebook is reported to be testing Airplay so you can watch Live videos on your TV or other devices.

Facebook has a new slideshow feature to spice up your photos

If you’ve taken more than five photos or videos in the last 24 hours, Facebook will pre-make a video for you and pop it up to the top of your News Feed. You can then customize the clip to your liking – much like the Friendship videos from earlier this year.

Facebook Testing New Pages Layout?

Reader and OneCommand digital marketing specialist Chris Ruberg shared the screenshot below with SocialTimes, in which the Facebook page for Nissan of Queens appears with an altered layout.

Facebook just redesigned the like button

Facebook's like button, the familiar blue icon that is found on millions of pages around the web, is getting a new look. The company is introducing a redesigned version of the icon that ditches...

Twitter Adds Precise Location Sharing With Foursquare

Twitter is slowly rolling out an update to its app that will let you tag a precise location in your tweets; and this will be powered by Foursquare!

Pinterest has announced a set of new features, including a new 'Shopping Bag' cart-type system, improved visual search and the extension of Buyable Pins. 

Introducing Twitter Dashboard | Twitter Blogs

We’re introducing a new app to help small and medium businesses make the most of Twitter.

Snickers: Hunger trap, 1

Advertising Agency: Impact BBDO, Dubai, United Arab Emirates
Executive Creative Director: Fadi Yaish
Art Director: Antonio Cué
Copywriter: Rohit Venkatesh
Illustrator: Raluca Băraru
General Manager: Samantha Stuart-Palmer
Account Manager: Lina Ghulam

Evernote restricts free accounts to two devices, increases the price of paid tiers

Evernote, the note-taking app on Android, iOS, Windows, Mac, and practically every other platform known to man, is about to get pricier for a vast number of users. On Tuesday, the company announced changes to its usage tiers that'll see free users restricted in the number of devices they can associate with their accounts.

Live.ly shoots to the top of the App Store

Live.ly, the newly released live streaming app from musical.ly, has now secured the top slot in the Apple App Store. That puts live.ly above Facebook Messenger, Snapchat, Google Maps and Instagram.

Google’s new My Activity page lets you see all your Google history in one place

Google collects a ton of information about you. Pretty much everyone who cares about tech knows that, but now the company is looking to make it easier to control the data it has on throughout all your various devices.

Google+ turns 5 and is somehow still alive

People who love Google+ sure love Google+. That hasn’t changed since Google first launched what at the time seemed like a credible Facebook competitor back in June 2011. If you’re a Google+ fan, today is a day to celebrate: Against all odds, your favorite social network turned five today. For everybody else, the fact that Google+ is still online may come as a surprise.

The Top 100 Digital Agencies in 2016: Key movers & shakers

The all-new Top 100 Digital Agencies report is back with a bang.

Orangina's Ingenious Upside-Down Can Forces You to Mix Up the Pulp

Lots of Orangina's marketing is about shaking up bottles of the stuff—to mix up the pulp, which makes the carbonated citrus beverage taste better.

Czystki na YouTubie. Youtuberzy tracą tysiące subskrybentów

Od wtorku poruszenie wśród youtuberów wywołały znaczące spadki subskrypcji ich kanałów. Znani youtuberzy tracą dziesiątki tysięcy subskrybentów.

Zlatan Ibrahimović żegna się z reprezentacją Szwecji – nowy film z Volvo V90 (wideo)

Po piętnastu latach w piłkarskiej reprezentacji Szwecji kapitan drużyny, Zlatan Ibrahimović rozstaje się z zespołem, dziękując rzeszy fanów i przyjaciół. Czterominutowy spot Volvo pokazuje w skrócie karierę piłkarza wraz z jej najważniejszymi chwilami. Muzykę do reklamy skomponował Hans Zimmer (autor muzyki m.in. do filmów „Piraci z Karaibów” i „Gladiator”).

Reklamowa reprezentacja Euro 2016. Która marka najlepiej wykorzystuje mistrzostwa?

interaktywnie.com - Ocenia Mateusz Cukierski z agencji Lubię to.

Google Keep, the company's note-taking and to-do list mobile app, is getting much smarter today with a new organizational feature. Now, Google Keep will categorize your notes by topic — like food, books, and quotes — and allow you to search for those musings later by keyword. The feature is available for iOS, Android, and the web version of Keep.

Google Maps is an incredibly useful smartphone app, and I use it every single day. But there are some things that it's still really stupid about. Sure, the Android and iOS app can tell you about gas, food, and other places to stop along your route from point A to point B. But what if you want to add another destination? What about point C? Until now, only the desktop version of Google Maps has allowed you to get directions for a trip that spans multiple stops. Thankfully that feature is now headed to mobile — starting first with Android.

Sprawdź, jak EURO 2016 wpłynęło na wzrost liczby fanów naszych piłkarzy

W ciągu pierwszych 20 dni EURO2016 najwięcej fanów (aż 409 tys.) zyskał Kuba Błaszczykowski. Procentowo największy wzrost odnotował jednak Michał Pazdan, który ma dziś 158% więcej obserwujących.

Facebook Takes Scissors to Paper App

Facebook’s stand-alone Paper application, which debuted amid much fanfare in February 2014, will be sent to the recycle bin after July 29.

Twitter ma w Polsce dwa razy mniej odsłon niż NK.pl i Fotka, a dużo więcej niż Instagram, Google+, Pinterest i Ask.fm

Wyniki badań Internetu: opracowania, wnioski, podsumowania w WirtualneMedia.pl

Old Spice “YouLand” 8-Bit Facebook Video Game

8-bit videogames are coming back, well ok… Maybe just for Old Spice, with their new “Youland” Facebook Video Game, which three in-built games. Just log in with Facebook, choose your own avatar, friends to play with (they’ll appear at random times in the game). Then, you’ll be shown a tour of the game by Isaiah Mustafa (who else right?) before he disappears having been “only paid for 45 seconds of voiceover work.” From there, you’ll be sent into the crazy 8-Bit Old Spice world of wonders, filled with talking animals, VR headsets, weird people, your 8-Bit friends and many many other things.. It’s fun, funny and it’s super on brand. Created by the crew at Wieden & Kennedy.

Facebook now lets you translate posts to any language

To help its users reach a more global audience, Facebook is rolling out a tool that lets you distribute posts in different languages.

Facebook has announced a new set of tools to help improve interactions with Messenger Bots, including response prompts and media addtions.

10 intriguing social media stories from June 2016

It's been a busy month for many reasons, so you might have missed some key developments across social media.

W ten weekend mogliście na blogu przeczytać o tym jak reprezentacja Islandii w piłce nożnej wygrała internet. Na nadchodzący weekend przygotowują z kolei jeden z wybranych tekstów – Szczere Slogany i Nike lub Wojny Brandów, BMW i reszta świata. Na fanpage’u trwa głosowanie, który tekst ma się pojawić najpierw, zachęcam do wypowiedzenia się.

Na koniec przypomnę, że możecie mi podsyłać propozycje i sugestie tekstów na pijarukoksu@gmail.com. Jeśli podeślecie newsy do Podsumowania Tygodnia to też będzie super. Jeśli z kolei w końcu dojrzeliście (lub Wasz klient) do współpracy ze mną, to tutaj macie wszystkie szczegóły na temat moich świadczeń, zasięgów i statystyk bloga.


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