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Podsumowanie Tygodnia 2.01 - 8.02.2016
Listly by Jakub Prószyński

Najczęściej oglądane filmy, największe kanały, najpopularniejsi youtuberzy w Polsce w 2015 roku.

There's been a somewhat surprising scarcity of animal-themed Super Bowl teasers—and actual spots—this season. (RIP, Budweiser puppy.) But Honda and RPA have rounded up some talented sheep to help change that. The automaker on Monday released its 2016 Super Bowl spot, advertising the 2017 Honda Ridgeline, coming this spring.

‘Shield 5' will be broadcast daily via 15-second clips posted to its dedicated Instagram page throughout February.

Raport YouTube Trends. Sotrender – lepsze decyzje w marketingu w social media. Analizy, badania, optymalizacja oraz dopasowane rekomendacje dla Facebooka, YouTube’a i Twittera.

Skittles on Tuesday joined the parade of brands releasing their full Super Bowl ads early, unveiling its 30-second spot starring Aerosmith frontman Steven Tyler.

Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It's Mine." Every 12-ounce glass bottle will feature a different design—no two bottles will be the same.

Advertising Agency: J. Walter Thompson, Cape Town, South Africa Executive Creative Director: Jonathan Lang Creative Director: Stuart McCreadie Agen

Uber has rebranded itself with new icons and a cold logotype

If you're in New York City today, and anywhere near 18th Street between 7th and 8th Avenues, head over there before 6:30 p.m. and check out this Oreo mysterious door. Actually, it's more like a portal.

Facebook and Twitter say it's critical for advertisers to understand how content consumption in mobile feeds is different than other medium.

Z WhatsAppa korzysta już miliard osób. W 2015 roku był on najczęściej pobieraną aplikacją mobilną, ale jego fenomen omija Polskę.

interaktywnie.com - Będzie odpowiedzialny za globalną komunikację firmy.

Yahoo's fourth quarter results are out, and lumped into them is a whopping $4.5 billion write down. In the holiday quarter, Yahoo generated $1.27 billion in revenue, a 1.6% increase from the year-ago period, and recorded a $4.44 billion net loss. The Sunnyvale, California, company reported $4.4 billion in losses for the full year, meaning it would have turned a very modest...

Twitter wants new and novice users to check out what the site to offer, and has been testing ways to get tweets in front of as many eyeballs as possible — even if those eyeballs belong to someone not registered with the site.

YouTube has been meeting with camera manufacturers, BuzzFeed News reports, with the intention of developing a way to live stream 360-degree videos. YouTube itself declined to comment on the report,...

Marka Wyborowa zainicjowała projekt „Słuchaj miasta”. Muzykę do niego skomponował Radzimir Dębski.

Heinz's Big Game spot is going to the dogs—literally. The company today released its 2016 Super Bowl spot from creative shop David in Miami. The 30-second ad, part of a larger campaign called "Meet the Ketchups," is meant to introduce Heinz's family of condiments to consumers and will air during the third quarter.

Hyundai squeezes not just one but—by our count—13 Ryan Reynolds into the first of its two in-game Super Bowl commercials, which rolled out online Monday. And to go along with the celebrity spot, the second spot features another big-game staple: talking animals.

In this quirky PSA, Deadpool tells you to tweak the tomatoes before you go cucumber-crazy. Still don't get it?

Facebook is taking more of a "survey says" approach to what users will see in their news feeds.

It replaces every username with 'Twitter User' and every profile photo with its own version of the iconic blue bird so you can browse without prejudice.

Advertising Agency:Lapizdebits, Bogotá, Colombia
Creative Director:Artiom Gelvez Kostenko
Art Director:Artiom Gelvez Kostenko
Copywriter:Iana Goroba, Susana Gelvez Acosta
Illustrator:Artiom Gelvez Kostenko

We've detailed a lot of our favorite things out of Facebook's new Audience Optimization tool, which provides over 282,000 listings of things that Facebook believes its users are interested in....

The internet duo Fine Bros managed to briefly steal Donald Trump’s mantle as the most-hated thing on the internet last week, when they revealed supervillain-style their plan to trademark the word “React”. Following the bad, uh, response to the plan, they’re cancelling everything.

At Brand24, we like to think outside the box and seize the opportunity to spread brand awareness whenever it’s possible. We enjoy creating positive buzz and surprising people at the same time. Sounds like a cliché, but it takes a lot of creativity to get past the standard promotional techniques (and I’ve got to admit it’s kind of lucky our CEO rocks at this).

Toneapi is a Web-based app that analyzes (and potentially improves) the emotional impact of your writing.

Microsoft already has one of the better mobile keyboards out there, and it sounds like it may soon own another great one. The Financial Times reports that Microsoft is entering a deal to purchase...

Raport Twitter Trends. Sotrender – lepsze decyzje w marketingu w social media. Analizy, badania, optymalizacja oraz dopasowane rekomendacje dla Facebooka, YouTube’a i Twittera.

One of Instagram's most-requested features could currently reside on your iOS device without you even knowing it. For some Instagram users, multiple accoun

Coca-Cola and Marvel are joining forces for a superheroic commercial in Super Bowl 50, the soda brand has confirmed to Adweek. Adweek received a package Wednesday containing co-branded mini-cans of Coke, featuring illustrations of Iron Man, Black Widow, Hulk, Ant-Man, Captain America and Falcon. A teaser note read, "02.07.16.

It's been along time coming, but YouTube is finally ready to release its first original shows and films. YouTube Red Originals will premiere on February 10

February 4th is known as "Friends Day" at Facebook HQ, as it's the anniversary of the company's founding. While Facebook is hosting a few celebrations over

OK. Imagine you're Kyrie Irving, and you've got to indulge your obsession with Call of Duty: Black Ops 3 by playing the new DLC pack, Awakening, that dropped on Tuesday.

Facebook turns 12 today, and the social network is commemorating the event with a custom video for millions of users chronicling our rich history of spending a lot of time on Facebook. The...

Today Instagram announced that it was rolling out its first 60 second video ads, starting with selections from Warner Brothers and T-Mobile. Previously, th

Facebook is testing a new feature for Page managers today that lets you write multiple versions of a post in different languages, and displays the most rel

Facebook and Instagram advertisers running reach and frequency campaigns can now extend those campaigns out to 90 days in length.

Twitter wants you to share more GIFs, that's why the company is testing a new GIF button inside its mobile app.

Foursquare Trip Tips have been introduced for travelers. The feature makes travel recommendations and is a good reason to have your business listed.

Facebook, the world's biggest social network, is 12-years-old today after being founded by Mark Zuckerberg in his Harvard dorm room in 2004.

Rosnąca potęga Facebooka sprawia, iż z oczywistych względów Zuckerberg stara się objąć swoimi „mackami” także i inne sfery... i od kilku lat wychodzi mu to...

Friends Day, a holiday Facebook literally made up to coincide with its 12-year anniversary, took over Twitter.

Twitter users may soon see more GIFs in their newsfeed, thanks to a dedicated GIF button the company is quietly testing.

Facebook introduced the ability for page administrators to reply to comments with private messages in August, and the feature was made available to all pages Wednesday.

Best lip-syncing ever? This fun, innovative spot from TBWA\Chiat\Day, touting the Feb. 15 Grammy Awards telecast on CBS, takes the practice in an unexpected direction. The work features a catchy mashup of tracks from all five Album of the Year nominees: Kendrick Lamar, Alabama Shakes, Chris Stapleton, Taylor Swift and The Weeknd.

Reebok startuje z najnowszą odsłoną kampanii wizerunkowej „Be More Human”. Jej bohaterką została Joanna Jędrzejczyk, aktualna mistrzyni świata mieszanych sportów walki.

Google Hangouts has received a small but important backend upgrade: peer-to-peer (p2p) connections. Google confirmed to VentureBeat that the functionality started rolling out to all users this week.

KFC and Wieden + Kennedy's wacky search for the perfect Col. Harland Sanders continues, this time with comedian Jim Gaffigan. Earlier this week, KFC posted a montage of Norm Mcdonald's clips, effectively ending the ex-SNL star's run as pitchman after he replaced Darrell Hammond in August.
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