Podsumowanie Tygodnia 28.02-6.03.2017

Poniedziałek po IEM nie należy do najlżejszych, ale dałem radę zarówno poderwać się z łóżka, jak i uporządkować wszystkie linki do Podsumowania Tygodnia. A w nim między innymi Snapchat na giełdzie, platforma contentowa Ubera i reklamy w Instagram Stories.

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Podsumowanie Tygodnia 28.02-6.03.2017

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Początek marca niechybnie zwiastuje koniec zimy - dni stają się coraz dłuższe, rano mamy większą chęć by wstać i… coraz mniej czasu spędzamy w mediach społ Social Media Marketing Blog.

Twitter will live stream 1,500 hours of eSports, including original content

Twitter's latest live streaming deal will see the network gaining access to 1,500 hours of esports competitions, through new partnerships with ESL and..

Facebook tests reactions and Dislike button (!) on messages

Facebook finally has a Dislike button, but it's not where you'd expect. How do you reply to a specific message in a rapid-fire chat thread? Facebook wants..

Yelp picks up restaurant waitlist app Nowait for $40 million

Yelp has acquired restaurant reservation app Nowait for $40 million, in an all-cash deal, the companies announced this morning. The move will bring Nowait’s waitlist system and seating tool to Yelp, where it’s been integrated in the Yelp app, to complement the existing Yelp reservations product and its mobile food-ordering system, Yelp Eat24.

Spotify is preparing to launch a Hi-Fi music tier

Spotify is preparing to launch a lossless audio version of its streaming service, according to multiple sources. The offering, which is currently called Spotify Hi-Fi, will offer lossless...

Instagram Testing Out Partner Tags to Improve Influencer Marketing Transparency

Instagram is reportedly testing out new partner tags for sponsored posts.

Medium Stories - coś znacznie więcej, niż klon Snapchata

Tego się nie spodziewałem. Medium kopiuje Snapchata i robi to naprawdę dobrze. Medium Series to nowy format konsumowania treści w Sieci.

Spotify reaches 50 million paying users

Spotify has reached a new milestone after it crossed 50 million paying users. The service is currently available in over 60 markets, with a total catalog of more than 30 million songs.

Prisma will let you create your own artistic filters in the future

Prisma, makers of the deep learning-powered image app of the same name, is finally letting users create their own filters. Today, the company launched a new web application that lets people upload...

Honda Likens Its Engineering to a Thrilling Rock Climb in This Eye-Popping Civic Ad

The new Honda Civic isn’t just a car. It’s a gorgeous towering sandstone formation. At least, the daring engineering that went into designing it is akin to free-climbing a giant cliff, promises a new U.K. ad from Wieden + Kennedy London.

Google launches Meet, a video conferencing app for businesses

As if Google didn't already offer enough communication apps, it's just rolled out a new one that you might soon use at work: Meet by Google Hangouts.

Najlepsi w branży reklamowej – nominowani w konkursie AdMan Roku 2016

Kto swoją działalnością zasłużył na tytuł AdMan Roku 2016? Jakie osoby nominowano w kategorii Agencja Reklamowa i Dom Mediowy? Przedstawiamy kandydatów wyłonionych przez redakcję magazynu Press.

Medium app’s new Series posts are like Snapchat stories for binge readers

Medium is adding a major new update to its mobile apps for iOS and Android in the form of Series; serialized posts akin to Snapchat stories.

Kto wydaje najwięcej pieniędzy na reklamę?

Analiza przeprowadzona przez Starcom wykazała, że wartość rynku reklamy w 2016 wzrosła o 3% w porównaniu z rokiem ubiegłym. Internet natomiast zyskuje kosztem prasy i telewizji, a branża handlowa zwiększyła swoje wydatki.

Hennessy x O.S.T.R.

Hennessy x O.S.T.R. | Internetowy serwis o reklamie i marketingu. Najnowsze kampanie, kreacje i trendy.

Ależ nowina! Twitch zapowiedział... własny sklep z grami!

Twitch, jedna z największych platform zrzeszających graczy zapowiedziała właśnie, że już tej wiosny zostanie otworzony... sklep z grami.

Google announces YouTube TV service that rivals cable for $35

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Facebook is changing the way it ranks posts based on your reactions and likes

Facebook is updating its News Feed algorithm again, this time with an emphasis on your use of "reactions."

Snapchat Is Growing Thanks to Older Americans, While Millennial Usage Declines

Snapchat is expected to grow its U.S. audience to 70.4 million by the end of 2017, according to a new report from eMarketer. This is an increase of 14.2 percent from 2016 usage numbers.

Facebook Pages gets redesigned inbox for Instagram and Messenger interactions

Facebook users have spotted a redesigned inbox for Pages that lets you manage Instagram, Messenger, and Facebook interactions in one place.

YouTube says people now watch 1 billion hours of video every single day

TNW uses cookies to personalize content and ads to
make our site easier for you to use.
We do also share that information with third parties for
advertising & analytics.

Mozilla acquires read-it-later app Pocket, will open-source the code

Mozilla, the company behind the Firefox browser, today announced that it has acquired Pocket, the startup that develops an app for saving articles and other content. Terms of the deal weren’t disclosed.

Burger King's Awesome New Ads Show Actual BKs That Caught Fire From Flame-Grilling

We’ve seen ad campaigns here and there through the years that intentionally put the client or its products in an unflattering flight—think, for example, of the great Harvey Nichols “Shoplifters” campaign by adam&eveDDB, which featured surveillance footage of the department store being robbed.

Periscope Producer Now Available To All On Mobile And Web

Periscope launched Periscope Producer for users to stream from all devices, not just mobile. Now, it's available to everyone, on iOS, Android, and the web.

Uber plans to turn its app into a ‘content marketplace’ during rides

Uber can’t seem to avoid headlines for the wrong reasons right now, as it gets slammed for its toxic work culture, its connections to a polarizing U.S. President, and its CEO’s attitude to Uber drivers. 

Nike launches Hypervenom 3 Reaction Generator to showcase goals and get reactions from athletes

Nike has launched a new digital tool, the Hypervenom 3 Reaction Generator, that allows soccer players everywhere to showcase videos of their goals and receive unique responses from Nike’s professional athletes. The tool gives them fun videos to share on social media and ways to boast about their shot-taking prowess.

Casey Neistat powróci z codziennym show na YouTube. Start jeszcze w tym miesiącu

Transfer Caseya Neistata pod skrzydła telewizji CNN wcale nie musi być złą wiadomością. Okazuje się, że słynny vloger powróci z codziennym formatem na… You

Facebook Releases New Messenger Bot Tools, Including Simplified Navigation and Sharing Options

Facebook has released some new tools to make bots easier to use and share.

Facebook begins rolling out its much-anticipated solution to fake news

Facebook has started to tag articles as “disputed” by fact-checking organizations — part of the platform's new strategy to combat the spread of...

Gmail now lets you receive 50MB attachments

Sadly, outbound attachments are still capped at 25MB.

Instagram Stories Ads Are Now Available To Everyone Globally

You have been warned: this is the sexiest new ad format. Instagram Stories ads are now available to all businesses, globally.

Facebook adds a travel-planning feature called ‘City Guides’

Facebook has been busy with the app updates, as of late. In recent months, it has added new sections for finding nearby Wi-Fi, meeting new people, checking..

Kurs akcji Snapa poszybował. Założyciele serwisu stali się multimiliarderami

Snap Inc. w końcu zadebiutował na amerykańskiej giełdzie. Firmie udało się zebrać więcej niż spodziewane 3,4 miliarda dolarów. Debiut opóźnił się o kilkadziesiąt minut z powodu większego niż się spodziewano zainteresowania akcjami debiutującej spółki.

Na koniec przypomnę, że możecie mi podsyłać propozycje i sugestie tekstów na pijarukoksu@gmail.com. Jeśli podeślecie newsy do Podsumowania Tygodnia to też będzie super. Jeśli z kolei w końcu dojrzeliście (lub Wasz klient) do współpracy ze mną, to tutaj macie wszystkie szczegóły na temat moich świadczeń, zasięgów i statystyk bloga.

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