Podsumowanie Tygodnia 19.05 – 25.05.2015

Jak to ktoś mądrze skomentował, maj to tylko dwa tematy w internecie: wybory i Wiedźmin. Oczywiście chodzi mi o polską sieć, poza granicami kraju na szczęście działy się bardziej interesujące rzeczy w zakresie social media i marketingu. Oto przed Wami ostatnie w tym miesiącu Podsumowanie Tygodnia.

Headline for Podsumowanie Tygodnia 19.05 – 25.05.2015
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Podsumowanie Tygodnia 19.05 – 25.05.2015

May 25, 2015 - antyweb.pl - 74
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Oto "nowy Paint" godny nowego Windows 10. Fresh Paint - AntyWeb

Nowy Microsoft. Nowy Windows. Nowy Pasjans. Nowy Paint - Fresh Paint. Aplikacja, która ukazała się po raz pierwszy dla Windows 8 doczeka się nowej wersji dla Windows 10. Podobnie jak i w przypadku pierwszego wydania tak i teraz aplikacja ta ma być jednym z najlepszych przykładów na to, jakie możliwości oferuje deweloperom nowy system Microsoftu.

May 25, 2015 - antyweb.pl - 94
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Facebook się rozszalał. Wydarzenia i Messenger czekają ciekawe zmiany oraz nowości - AntyWeb

Niemal dla każdego rozwiązania, usługi, produktu równie szybko można wymienić jego wady i zalety. Wydarzenia na Facebooku przede wszystkim pozwalają szybko zorientować się co planują nasi znajomi i poznać szczegóły wydarzenia, na które się wybierają. Jednocześnie są źródłem niemałej ilości spamu na tym serwisie społecznościowym. Czy będzie lepiej?

May 25, 2015 - tnw.me - 83
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Spotify and Starbucks team up to let you pick songs playing in stores and more

Next time you head into Starbucks, the music may reflect your barista's mood. In a partnership with Spotify, all 15,000-plus Starbucks employees in the US will receive Spotify Premium memberships. Those employees will then be able to stream playlists they helped create while making your latte.

May 25, 2015 - thenextweb.com - 74
Podsumowanie Tygodnia 19.05 – 25.05.2015 | This Chrome extension stopped the browser killing my machine

Last week, my colleague Owen wrote a compelling piece on why he's breaking up with Chrome, but while I understood his reasons, I wasn't quite ready to split. That's why I was delighted to discover The Great Suspender.

May 25, 2015 - theverge.com - 84
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Games may be coming to Facebook Messenger

You may eventually be able to play games over Facebook Messenger. According to The Information , Facebook has confirmed that it's speaking with developers about creating games that work within Messenger and live inside of its app store.

May 25, 2015 - on.mash.to - 67
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Welcome to Twitter, Mr. President. Prepare for bad jokes.

Six years into his presidency, Barack Obama just may have made his worst decision yet: He has officially joined Twitter as @POTUS. The account is run by Obama himself - @BarackObama is a campaign account run by OFA - which means the president will have to deal with the good and the bad Twitter has to offer: the trolls, the One Direction trending hashtags and, worst of all, the jokes.

May 25, 2015 - thenextweb.com - 77
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Google announces Literata, its new e-book typeface

Google has announced a new typeface for Google Books: Literata. Replacing Droid Serif as the default typeface for e-books via Google Books, Google says Literata is " perfect for long reads on all devices ". Created in conjunction with TypeTogether, Google began work on Literata in April 2014.

May 25, 2015 - wirtualnemedia.pl - 83
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Penelope Cruz w reklamach i na butelkach piwa Karmi (wideo)

Cieszymy się i jesteśmy dumni ze współpracy z Penelope Cruz, gwiazdy światowego kina, kobiety o niezwykłej klasie. Wpisuje się ona idealnie w świat Karmi - przekonuje Agnieszka Podgórska, brand manager marki Karmi. Czasu trwania umowy podpisanej z aktorką nie podano. Wizerunek Penelope Cruz jest wykorzystywany w reklamach i na etykietach butelek Karmi, m.in.

May 25, 2015 - spidersweb.pl - 74
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Wiedźmin 3: Dziki Gon na konsolach - recenzja Spider's Web

Wiedźmin 3: Dziki Gon to pierwsze przygody Geralta z Rivii, w jakie grałem na konsoli. Wiem, że po Białego Wilka w wersji dla PlayStation 4 sięgnie wielu innych graczy. Tradycjonaliści i posiadacze potężnych komputerów pozostaną przy wersji PC. Co z niezdecydowanymi? Tym mogę z pełną odpowiedzialnością napisać - Wiedźmin 3: Dziki Gon na konsoli jest fenomenalny.

May 25, 2015 - t.co - 78
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Blizzard Is Hosting A Selfie Contest In World Of Warcraft

Do you want to go to Blizzcon this November, but don't want to pay for the trip? Blizzard is giving you that chance, but you'll need to take some pictures first. If you're a World of Warcraft player, you can start participating in a weekly Selfie Scavenger Hunt.

May 25, 2015 - adweek.it - 74
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Darrell Hammond Is Colonel Sanders in W+K's Big New Campaign for KFC

Boy, howdy, have things changed." That's Colonel Harland Sanders, 35 years after his death at age 90-but reincarnated in the form of ex-SNL star Darrell Hammond-weighing in on modern culture in Wieden + Kennedy's first advertising for KFC, on its 75th anniversary.

May 25, 2015 - adweek.com - 66
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Google Search Results Have a Whole New Look Now That Tweets Have Arrived

The Google-Twitter partnership is now live, with tweets showing up in mobile search results today. The rivals have gotten closer in recent months as Twitter looks for a bigger audience to share all its content-and ads-and Google looks for more ties to social media.

May 25, 2015 - thenextweb.com - 66
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Dropbox brings better image previews for photos and design files to its Web app

Cloud storage service Dropbox is rolling out improved image preview support to its Web app over the next few days. A new preview tool will allow users to zoom and pan and zoom into JPG, PNG, BMP and Photoshop PSD images.

May 25, 2015 - thenextweb.com - 73
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Karma is like a Klout score for your personal reputation

Real life would be so much easier with a built-in feedback system. Is this guy a jerk? Can I leave my s'more-flavored Oreos around my new girlfriend without fear of theft? You know, questions you'd like to know the answer to, but without all that actual interaction. Enter Karma.

May 25, 2015 - media2.pl - 94
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Coca-Cola Store zawitał do Polski

Coca-Cola świętuje 100 urodziny ikonicznej butelki. Na placu przed centrum handlowym Arkadia stanął Coca-Cola Store. Miejsce, w którym w rytm energetycznej muzyki granej na żywo przez DJ'a, można oddać się zakupowemu szaleństwu i upolować unikatowe t-shirty, czapki, torby oraz gadżety. Na dwóch poziomach Coca-Cola Store każdy trendsetter znajdzie coś dla siebie.

May 25, 2015 - digitaltrends.com - 69
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Microsoft releases a new preview version of Office on Android

What do you do after you drop the subscription requirement for the mobile version of your productivity suite and downloads skyrocket to 100 million? If you're Microsoft, you bring disparate versions of that mobile app - iOS, Android, and Windows Phone versions, in this case - to parity.

May 25, 2015 - thenextweb.com - 79
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Instagram is bringing Layout to Android today, plus a new editing tool in its main Android app

Instagram's Layout app, which landed on iOS in March, is coming to Android today. Layout allows users to take multiple images and patch them together to make a collage. Photos can also be edited in-app and duplicated if needed.

May 25, 2015 - wersm.com - 92
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Pinterest Unveils Cinematic Pins

Advertising on Pinterest is about to become much better. The platform is rolling out several new tools and pricing options for its advertising services, the most interesting of all being some kind of new animated promoted pin called a Cinematic Pin. Also Read: Pinterest Plays Matchmaker It's no secret, anything animated grabs our attention.

May 25, 2015 - thenextweb.com - 79
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Spotify has an all new design, focused on finding the perfect playlist

At an event today in New York, Spotify unveiled that it has an all-new design for its mobile apps. The new Spotify learns from what you're doing and where you're going during the day and offers more relevant suggestions. In a timeline view you'll get suggestions of podcasts, individual songs, playlists and videos that change throughout the day.

May 25, 2015 - on.mash.to - 92
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Spotify launches new streaming music service

Spotify is running for its life. Spotify announced its expansion into streaming video and podcasts as well as a new feature that will help runners. CEO Daniel Ek said Spotify's new additions were meant to integrate with people's everyday lives, which meant broadening its offerings and launching new features.

May 25, 2015 - adweek.it - 68
Podsumowanie Tygodnia 19.05 – 25.05.2015 | This Ikea Pop-Up Store Serves Breakfast in Bed to Lucky Londoners

Last month, Ikea launched an online wedding service. Now, it's one step closer to offering the full honeymoon package, with a stunt that will bring breakfast in bed to guests of a temporary restaurant. The furniture store is promoting its bedroom products with the Ikea Breakfast in Bed Cafe, operating this week in London.

May 25, 2015 - dailydot.com - 82
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Delta gathered all the best memes for this ridiculous safety video

Flying is rarely fun, but if you're flying on Delta, you have at least one thing to look forward to: the airline's new safety video. Trust us, you're going to want to see this. While the video hits all the necessary safety elements, it does so in a spectacularly exciting fashion, using a smorgasbord of Internet memes.

May 25, 2015 - sotrender.pl - 87
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Sotrender - lepsze decyzje w marketingu w social media.

Sotrender - lepsze decyzje w marketingu w social media. Analizy, badania, optymalizacja oraz dopasowane rekomendacje dla Facebooka, YouTube'a i Twittera.

May 25, 2015 - media2.pl - 67
Podsumowanie Tygodnia 19.05 – 25.05.2015 | "Piwna bitwa w kuchni" blogerów w kampanii Beerlovers.pl

Beerlovers.pl to serwis internetowy, w którym znajdują się najciekawsze i najbardziej zaskakujące informacje ze świata piwa, a także edukacyjne i zabawne materiały wideo, oczywiście z piwem w roli głównej. W "Piwnej bitwie w kuchni" zobaczyć można między innymi, jak przygotować burgery z bułką na bazie Pilsnera Urquella, sałatkę z dressingiem z Redd`sa Gruszka i Chili lub zupę porową z dodatkiem Książęcego Złotego Pszenicznego.

May 25, 2015 - media2.pl - 82
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Agencja Change przygotowała aplikację mobilną Legii Warszawa

Aplikacja jest przyjaznym narzędziem dla setek tysięcy fanów Legii, którzy od teraz, za pomocą swojego smartfona, mogą na bieżąco uczestniczyć w życiu Klubu, mając dostęp do najświeższych informacji, treści i materiałów wideo niepublikowanych w innych miejscach oraz statystyk drużyny.

May 25, 2015 - adweek.com - 90
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Facebook Messenger Adds Contextual Information on First-Time Senders

Facebook Messenger users who have ever received messages and wondered where they knew the senders from will embrace a new feature the social network introduced Thursday. Mashable and TechCrunch both reported that when Facebook users receive messages from other users for the first time, publicly available information from the senders will be included, to help the receivers understand the context of the messages.

May 25, 2015 - adweek.com - 73
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Tinder Gets Into Music by Offering Zedd's New Album for $3.99

As Tinder continues to ramp up its marketing appeal for brands, it has inked a new partnership with Interscope Records' electronic music artist Zedd to promote his new album.

May 25, 2015 - spidersweb.pl - 76
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Strona How-old stała się hitem, więc Microsoft przygotował specjalną aplikację. Oto ona

Microsoft by wypromować chmurę Azure i jego możliwości związane z rozpoznawaniem obiektów na fotografiach, w ubiegłym miesiącu udostępnił witrynę, która odgadywała ile lat ma osoba na wskazanym zdjęciu. Teraz jest dostępna również jako aplikacja dla Windows Phone. Niedawno wielką falę popularności zdobyła witryna How-old.net, o której was informowaliśmy a także dokładnie opisywaliśmy zasadę jej działania.

May 25, 2015 - uk.businessinsider.com - 75
Podsumowanie Tygodnia 19.05 – 25.05.2015 | An artist is making $100,000 a pop off other people's Instagram photos - and it could be totally legal

Rob McKeever/Gagosian Gallery The latest exhibition by New York artist Richard Prince is raising ethical questions in the art world. The reason? He's selling canvases that feature other people's Instagram photos. "New Portraits," first exhibited at the Gagosian Gallery in New York last year, features portraits of subjects that were not shot by Prince himself.

May 25, 2015 - digitaltrends.com - 87
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Take a look at the new Google Photos app launching this week

Google is spinning its Photo app out of Google+ and adding some interesting new features on top - check out a bunch of leaked screenshots from the new service, courtesy of Android Police.

May 25, 2015 - techcrunch.com - 68
Podsumowanie Tygodnia 19.05 – 25.05.2015 | An Aging Instagram Tries To Win Us Back With Email "Highlights"

Four and a half years is a lot of pretty pictures. Instagram isn't as young as it used to be, and it doesn't want long-time users to slip away from its app. Luckily, it can still email them. Email isn't dead, no matter how much we wish it was.

May 25, 2015 - thenextweb.com - 82
Podsumowanie Tygodnia 19.05 – 25.05.2015 | Inbox by Gmail is getting a delete button and signature support

If you're a fan of Inbox by Gmail, but frustrated by its lack of a single button to send messages to the trash and support for signatures, here's some good news - that's being fixed. If you want a 'mark as unread' option, well...

Headline for Lektury #58
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Lektury #58

May 25, 2015 - blog.bufferapp.com - 71
Lektury #58 | The Life of a Social Media Manager: How to Spend Time on Social Media

You spend part-maybe all-of your day on social media, hopping from network to network, checking analytics, planning ahead, and performing the sundry tasks of a social media manager. Would it help to know that you're not alone with keeping such a varied schedule? That your time on social media is shared by others?

May 25, 2015 - mashable.com - 53
Lektury #58 | 8 Tips to Help Achieve Your Career Goals

Jayne Mattson is Senior Vice President at Keystone Associates, a leading career management and transition services consulting firm in Boston. Professionals who are in careers today will change jobs much more frequently than in previous generations. Therefore, you need to be prepared and proactive in managing your career.

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"Context is the New Genre"

May 25, 2015 - medium.com - 68
Lektury #58 | "Context is the New Genre"

Spotify's recent press event was interesting for a number of reasons. Not only did it indicate the direction in which the company was going. It also highlighted a number of product releases which sparked varying reactions from the media. Content - they've confirmed that they will be including video, podcasts and news into their products.

May 25, 2015 - marketingweek.com - 65
Lektury #58 | Is Instagram 'the art gallery of the future'?

As new research shows that consumers view photo-sharing platform Instagram as "the most inspiring and beautiful social network", Rob Newlan, director of Instagram's Creative Shop, says the brands that "invest time" in understanding their role on the platform will be the ones that win.

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Experience is the Brand (How to Build a Brand Worth Talking About)

May 25, 2015 - slideshare.net - 51
Lektury #58 | Experience is the Brand (How to Build a Brand Worth Talking About)

We are in the business of selling emotions not stuff. Stuff is cheap and easy to copy. Emotion, however is a priceless, individual, unique experience. In this ...

May 25, 2015 - blog.sotrender.com - 62
Lektury #58 | Posting frequency on Facebook

Posting is, without a doubt, one of the most important parts of social media communication. There are plenty of guides, tips etc. on the Internet about how often administrators should be posting. However, it is hard to find any data - driven facts, and that's why has dealt with this issue.


W zeszłym tygodniu udało mi się przygotować dwa nowe teksty, jeden o responsywności marek w social media, a drugi to #SamoDobro. Nowy cykl w którym chciałbym Wam prezentować różne rzeczy, które interesują Jakub Prószyńskiego po godzinach. Powinno się Wam spodobać.

Pamiętajcie również, że możecie mi podsyłać propozycje i sugestie tekstów na pijarukoksu@gmail.com. Jeśli podeślecie newsy do Podsumowania Tygodnia to też będzie super. Jeśli z kolei w końcu dojrzeliście (lub Wasz klient) do współpracy ze mną, to tutaj macie wszystkie szczegóły na temat moich świadczeń, zasięgów i statystyk bloga.

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