Podsumowanie Trzech Tygodni 12.10 – 2.11.2015

Ślub, imprezy i wyjazd poślubny już za mną, także mogę wrócić do aktywniejszego blogowania. Dwa tygodnie w Szkocji pozwoliły mi ułożyć sobie kilka rzeczy w głowie. Oczywiście nie mogło być takiej sytuacji, że nie zaglądam do Feedly, bo wiecie, FOMO działa. Zatem co ciekawsze linki zapisywałem i w ten sposób uzbierałem ich tyle, żeby stworzyć Podsumowanie Trzech Tygodni obejmujące przede wszystkim drugą połowę października.

Headline for Podsumowanie Trzech Tygodni 12.10 – 2.11.2015

Podsumowanie Trzech Tygodni 12.10 – 2.11.2015

Nov 01, 2015 - wersm.com - 53
Introducing The World's First Instagram Novel

Instagram is a network were creatives champion their ideas and find new ways to implement campaigns that will grab an audience's attention. We have already seen Gap releasing its own soap-opera campaign to great success, but it is now time to see the world's first novel appear on the social platform.

Nov 01, 2015 - admonkey.pl - 49
Polskie agencje na Instagramie - TOP 10

Polskie agencje na Instagramie - TOP 10 | Internetowy serwis o reklamie i marketingu. Najnowsze kampanie, kreacje i trendy.

Nov 01, 2015 - admonkey.pl - 53
Jak ułatwić sobie robienie kupy (na przykładzie jednorożca)

Jak ułatwić sobie robienie kupy (na przykładzie jednorożca) | Internetowy serwis o reklamie i marketingu. Najnowsze kampanie, kreacje i trendy.

Nov 01, 2015 - antyweb.pl - 51
Udostępniania muzyki na Instagramie? Jest do tego appka - AntyWeb

Brzmi niedorzecznie, w końcu Instagram to serwis do dzielenia się zdjęciami lub krótkimi materiałami wideo. Francuzi wpadli jednak na pomysł, jak wykorzystać aplikację do popularyzowania darmowej muzyki dostępnej w sieci. Instagram już dawno przestał być miejscem do wrzucania zdjęć jedzenia. I choć pewnie zarówno w pamięci mojej, jak i wielu innych osób tak właśnie się zapisze, znajdziemy tam wszystko.

Nov 01, 2015 - antyweb.pl - 69
Historia Gadu-Gadu zatacza koło - komunikator niedługo zmieni właściciela - AntyWeb

Czy ktoś z Was nie pamięta legendarnego dźwięku nadchodzącej wiadomości w Gadu-Gadu? Jestem pewien, że większość z Was dobrze zna ten dźwięk, a część od dawien dawna już go nie słyszała. Gadu-Gadu straciło na rzecz Facebook Messengera, który wraz z usługą społecznościową „połknął" rynek wcześniej należący do polskiego dostawcy wysyłania błyskawicznych wiadomości do znajomych.

Nov 01, 2015 - socialpress.pl - 57
Shopping na Facebooku, czyli nowe narzędzie dla marek

Home " W praktyce " Shopping na Facebooku, czyli nowe narzędzie dla marek 13/10/2015 Sekcja Shopping, o której mowa na chwilę obecną jest w fazie testów z kilkoma partnerami serwisu, ale już teraz można powiedzieć, że sprzedawcy e-commerce zaczynają zacierać ręce.

Nov 01, 2015 - developers.facebook.com - 53
Facebook Analytics for Apps: New Features and Product Updates - Facebook for Developers

With Facebook Analytics for Apps, we've been committed to bringing you the best tools to help you understand your audience. Today, we're introducing product improvements and new features to make your experience even better. A core feature in Analytics for Apps is the ability to log app events.

Nov 01, 2015 - adweek.com - 49
Instagram Launches @instagramforbusiness

Instagram announced the launch of its @instagramforbusiness account, aimed at brands, small businesses and agencies. The Facebook-owned photo- and video-sharing network said in an Instagram for Business blog post that @instagramforbusiness will "run exclusive, behind-the-scenes stories that inspire, inform and showcase the work done by three important groups in our business community from all around the world-brands, small businesses and creative agencies."

Nov 01, 2015 - wersm.com - 50
Facebook Tests Dedicated Video Feed

We've said it before and we'll say it again. Facebook is serious about video and is really doing its best to show it to users. So much so, that video features on desktop and mobile are being tested and launched in quick succession. The latest addition to these, a dedicated video feed to help users...

Nov 01, 2015 - wersm.com - 57
Facebook Finally Lets You Skip 'Memories'

Facebook was created to share our life stories with our friends. As a result, we upload hundreds of photos or status updates in which our friends (girlfriends and boyfriends included) are tagged, we mention people, we check-in at places.... you get the idea.

Nov 01, 2015 - thenextweb.com - 70
Facebook is reportedly testing a 'Notify' app to take on Twitter for real-time news

Though a ton of people already use Facebook as their primary source for news, Twitter still reigns king when it comes to aggregating news story as it happens. That may be changing soon: According to a report by The Awl, an upcoming Notify app allows Facebook users to aggregate notifications from various publishers on recently posted stories or content.

Nov 01, 2015 - adweek.com - 61
Join Facebook Events Directly via Desktop Messages?

Some Facebook users are seeing the option to join events directly from messages on desktop. Reader Matteo Gamba of TransferWise shared the screenshots to the right and below, illustrating this feature. Facebook announced a host of upcoming changes to events in May, mentioning that they would be further integrated into its Messenger applications, but the social network did not mention desktop messages at the time.

Nov 01, 2015 - socialmediatoday.com - 62
The Most Discussed Issues on Facebook from September [Infographic]

Facebook has released its monthly hot issues report, highlighting all the key topics of discussion amongst Facebook users for September. The monthly listings provide great insight into what's popular amongst the varying Facebook user groups and an indicator of where the attention of your target audience lies, enabling you to utilize such info to angle your own Facebook content towards more trending discussions.

Nov 01, 2015 - on.mash.to - 55
LinkedIn's app is about to look a lot more like Facebook

The LinkedIn app has gone through a massive redesign - but still looks pretty familiar. Speaking at the company's Talent Connect conference, CEO Jeff Weiner showed off a completely redesigned app that that is centered around a central feed of updates from your network that is similar in appearance to Facebook's News Feed.

Nov 01, 2015 - wersm.com - 63
Pinterest Adds Location Data To 7 Billion Places

Since Pinterest introduced place Pins millions of users have added place Pins to their Pins. Now, Pinterest has added location info to over 7 billion Pins around the world, making it easier for people to discover and visit those places and others around them. Also Read: Instagram Now Lets You Search Per Location There are...

Nov 01, 2015 - thenextweb.com - 61
YouTube Gaming app now supports screen capture for livestreams

YouTube is continuing its big push into gaming with a couple of new features for streamers that bring it up to par with Twitch - or in some cases help it jump ahead. Most notably, you can now stream mobile games without the need for any extra specialized hardware.

Nov 01, 2015 - adweek.com - 61
Brands on Instagram Grew Followers, Posted More in Q2

Brands on Instagram are posting more and seeing more growth in followers compared with Facebook, and while photos still dominate, they are posting more videos, as well. Social analytics provider Quintly released its second-quarter-2015 Instagram study, in which it analyzed 6,000 Instagram profiles and 120,000 comparable Facebook pages.

Nov 01, 2015 - adweek.com - 60
Disney Interactive Launches Disney Dream Treats on Mobile

Disney Interactive has announced the launch of Disney Dream Treats on mobile devices. The match-three puzzle game was created by Crazy Kitchen developer Zindagi Games, and takes players on a tour of Disney Parks and Resorts, where they'll interact with popular characters from the Disney and Disney Pixar universes, including Mickey, Minnie, Ariel, Belle, Buzz Lightyear, Woody and more.

Nov 01, 2015 - socialmediatoday.com - 58
Twitter Introduces Conversion Lift Metrics to Improve Ad Effectiveness Tracking

As digital marketing advances, and data collection methods evolve in-step, greater expectation is being placed on platforms to deliver transparency, to provide better ways for advertisers to demonstrate definitive ROI from their social marketing efforts. In-line with this, Twitter has introduced a new way to measure ad effectiveness.

Nov 01, 2015 - adweek.com - 69
Facebook Marketing Partners Program Adds Small Business Solutions Badge

Facebook Marketing Partners added a Small Business Solutions badge, and the first two recipients are AdRoll and Constant Contact. The announcement from Facebook Marketing partners read: Today, we're announcing that AdRoll and Constant Contact are the first two companies badged in our Small Business Solutions specialty to help small businesses connect with people, build and manage campaigns and above all, devote more time and resources to their core businesses.

Nov 01, 2015 - digitaltrends.com - 49
Dropbox announces 'all-in-one' collaboration tool to compete with Google Docs and Evernote

Dropbox is moving from a file storage service to a collaboration service, focusing on small businesses and creatives with its new all-in-one collaboration service, Paper. The premise of Paper is simple; it's a place where you can create, edit, tag, and chat all in one document.

Nov 01, 2015 - media2.pl - 63
Mistrz Polski w narciarskim freestylu stworzył Facebook dla blogosfery

Blogi stają się coraz ważniejszą gałęzią internetu. Coraz częściej stają się ważnym źródłem informacji, a sami blogerzy - autorytetami czy też ekspertami. W ogromnej masie kilku milionów blogów coraz trudniej wyłapać te najbardziej wartościowe. Pomóc w tym ma nowa platforma społecznościowa dla blogosfery - Daily Dose of Beauty.

Nov 01, 2015 - spidersweb.pl - 68
Przygotuj się na zmiany - nadchodzi nowa wersja Google Play. Oto jak wygląda

Jeśli komuś znudził się lub od samego początku nie podobał wygląd oficjalnego sklepu Google'a z aplikacjami, mamy dla niego dobrą wiadomość. Już wkrótce na smartfony z Androidem trafi jego nowa wersja, wizualnie znacząco różniąca się od poprzednika. Google wprawdzie nie podał jeszcze oficjalnie daty wprowadzenia zmian, ani też informacji na temat nowego wyglądu nie znajdziemy na żadnym z oficjalnych blogów.

Nov 01, 2015 - sporttechie.com - 55
Bayern Munich And Snapchat Team Up For Unique Global Broadcast

Last weekend's Bundesliga game between Bayern Munich and Borussia Dortmund (broadcast in 209 countries around the world) saw a unique usage of Snapchat that was a first for the top German soccer league. A "Global Life Story" of the game was broadcast to all Snapchat users.

Nov 01, 2015 - adage.com - 70
Rival PC Makers Team Up on $70 Million Campaign Promoting PCs

In a historic move, rival PC makers Dell, HP and Lenovo are teaming up with chip-maker Intel and software company Microsoft on a $70 million campaign called "PC Does What," designed to showcase innovation in PCs and get users to upgrade to newer devices.

Nov 01, 2015 - thenextweb.com - 55
Skype URLs make it ridiculously easy to video chat with anyone, no account needed

Skype is making a small but important change that will make video and voice calls a lot more accessible: You can now invite anyone to a conversation with a simple URL, and they don't even need to have the app installed or own a Skype account.

Nov 01, 2015 - distractify.com - 51
A Restaurant In Australia Has A Chicken Live Tweeting As Its Spokesperson

When you picture the ideal spokesperson for a fast food chain, you probably don't think of the animal being systematically murdered in order to make the product it sells. But you clearly aren't working at the marketing department for the Australian restaurant chain called Chicken Treat.

Nov 01, 2015 - thenextweb.com - 58
New app 'Called It!' lets you officially predict the future, and gloat when you're right

If you've ever predicted something before it happens, chances are you've said (or at least thought) "Called it!" A new app of the same name lets you verify your psychic abilities, and gives users the ability to challenge each other's predictions.

Nov 01, 2015 - thenextweb.com - 65
Snapchat has breaking news filters in its Stories

Snapchat has shown off many different slices of life around the world in its 'Stories' feature, but something interesting popped up in the story for Los Angeles. It appears the startup has a 'Breaking News' filter capability. Whoa, breaking news filters in #LA @Snapchat story. Wonder if @liahaberman saw this yet...

Nov 01, 2015 - theverge.com - 68
Facebook bug accidentally shows you how popular your posts are

Facebook is currently working to squash a bug that let users of its mobile website see view counts for their own and others' posts throughout the social network. Similar to how Facebook now displays the number of views under videos posted on its site, this bug let you see the number of views on any article or video link, including those from news media and other official organization pages.

Nov 01, 2015 - kotaku.com - 63
Witcher 3 Sends Taxman After Players Who Used Exploit

There were some exploits in The Witcher 3 that let people harvest hides and pearls for gold. If you used them to make a quick buck, well, the game's developers know. And they're sending someone after you.

Nov 01, 2015 - wersm.com - 66
Make Your Facebook Friends Feel Unique With This App

You love your friends, right? And this is probably one of the reasons why you first joined Facebook. It's a good thing, because Facebook is all about celebrating friends. Following its successful outdoor ad campaign, Facebook is now bringing it online with a new photo app.

Nov 01, 2015 - thenextweb.com - 63
Facebook Message Requests now let you contact anyone, even if you're not 'friends'

Facebook is making it easier to contact people via Messenger: all you need is their name. Now, when someone sends you a message who isn't at least a friend of a friend or has your phone number, it will show up as a 'message request,' which you can choose to accept or ignore.

Nov 01, 2015 - adweek.com - 56
NBA Fans Can Put Game Faces on Their Facebook Profile Pictures

National Basketball Association fans can now join college football fans in putting their game faces on their profile pictures. With the NBA season set to tip off Tuesday, fans of the league's 30 clubs can create temporary profile pictures, adding custom photo frames to their current profile pictures.

Nov 01, 2015 - thenextweb.com - 62
Airbnb tests booking your entire trip with new 'Journeys' service

Airbnb is testing a major new offering: taking care of booking your entire trip, so you can experience a new city with locals showing you around. Over the weekend, Airbnb started sending beta invitations to some users who had searched for accommodation in San Francisco during December but hadn't booked yet: We're reinventing travel-again-and we'd love you to be a part of history.

Nov 01, 2015 - adweek.com - 51
Ad of the Day: Blake Griffin Is in the Zone as Kia Kicks Off Another NBA Season

Blake Griffin usually soars over everyone else. But in David&Goliath's latest Kia campaign, the Los Angeles Clippers star ascends to new heights: a dreamworld where only the most effortlessly cool competitors-and car drivers-reside.

Nov 01, 2015 - antyweb.pl - 66
Notatnik Google Keep stanie się bardziej wszechstronny niż kiedykolwiek wcześniej - AntyWeb

Google Keep to fajne narzędzie - proste, nieprzekombinowane, użyteczne i subtelnie integrujące się z innymi usługami. Korzystam równolegle z OneNote'a, ale to Keep jest pierwszym miejscem, gdzie wrzucam wszystkie „szybkie notatki". Wygląda na to, że niebawem mogę całkowicie zrezygnować z alternatywnych rozwiązań, bo notatnik Google'a doczeka się istotnych nowości.

Nov 01, 2015 - antyweb.pl - 56
Warsaw Games Week zorganizowano na światowym poziomie. Brawo! - AntyWeb

Jeśli zawsze chcieliście odwiedzić targi Gamescom, ale jakoś nigdy się nie udało, mamy w Warszawie jego mniejszą wersję. Na niemieckim Gamescomie byłem dwukrotnie. I choć wspominam te wyjazdy jako pracę od świtu do zmierzchu, często z plecakiem obładowany sprzętem i prowiantem, w obu przypadkach wrażenie było niesamowite.

Nov 01, 2015 - marketingmagazine.co.uk - 63
Watch: The best Morrisons ads created by DLKW Lowe

The IPG shop retained the retailer's creative account in 2013 after a four-way pitch against M&C Saatchi and Adam & Eve/DDB Here's a selection of the best ads that DLKW Lowe made for the retailer over the years. Follow @OmarOakes Please enable JavaScript to view the

Nov 01, 2015 - adweek.com - 67
Olive Garden Ends 30-Year Agency Relationship With Grey, Hires Mcgarrybowen

With just four locations, Olive Garden barely even qualified as a chain of restaurants when it began working with Grey in 1986. Now, after growing to more than 800 locations, the brand is bringing that relationship to an end.

Nov 01, 2015 - techcrunch.com - 66
With Never Eat Alone, Never Eat Alone

Never Eat Alone started with a simple idea, but it's a potentially very lucrative business. If you work in a big corporate environment, chances are you always have lunch with the same people in your department. And when they're not around, you end up eating in front of your computer, like hundreds or thousands of others in your company.

Nov 01, 2015 - adweek.com - 67
Twitter's First 'Promoted Moment' Will Be This Ad for the Movie 'Creed'

Earlier this month, Twitter unveiled its Moments channel, which brings together topical content and serves it up for users and nonusers alike. The channel includes a new ad product called Promoted Moments, which the San Francisco tech company promised would be utilized by brands in the coming weeks.

Nov 01, 2015 - adweek.com - 59
Facebook Touts Performance of Facebook Audience Network

Facebook usually declines to offer specific numbers about Facebook Audience Network, citing its newness, but the social network released a few nuggets in a Facebook Marketing Partners post. According to Facebook: The majority of its mobile application install ads yielded cost per installs equal to or better than News Feed.

Nov 01, 2015 - adweek.com - 68
Facebook Adds Video Creative to Carousel Ads

Video will soon be available to all Facebook advertisers as a creative option for carousel ads. The social network touted a successful campaign by Wayfair in a Facebook Marketing Partners post, saying of the new feature: This gives advertisers the creative flexibility to leverage the most engaging and powerful format we have in News Feed.

Nov 01, 2015 - blog.sotrender.com - 66
Insight Trends. Pobierz raport za darmo!

Od czterech lat wydajemy raporty Fanpage Trends podsumowujące najważniejsze wydarzenia i działania marek na polskim Facebooku. Obserwujemy trendy, opisujemy je, trzymamy rękę na pulsie. Wiemy, że marketing na Facebooku zmienia się dynamicznie, i dlatego wprowadzamy nowe raporty oparte na danych insightowych/pogłębionych. Dowiecie się z nich m.in., które branże najbardziej angażują swoich fanów i jak często promuje się posty.

Nov 01, 2015 - marketing-news.pl - 51
PSMM: Maffashion, Jemerced i Make Life Easier rządzą Internetem - Wiadomości - Marketing przy Kawie - praktyczne wska...

Blogosfera coraz częściej pojawia się w mediach. W okresie od 1 kwietnia do 30 września na temat trzech najbardziej medialnych blogów z zakresu mody kobiecej ukazywało się codziennie prawie 30 publikacji. Najbardziej zyskały marki współpracujące z Julią Kuczyńską, Jessicą Mercedes Kirschner oraz Katarzyną Tusk - wynika z raportu firmy Press-Service Monitoring Mediów.

Nov 01, 2015 - adweek.com - 51
Facebook Tests Topic-Based Feeds

Facebook is apparently testing a new type of feed, based on topics. Some users on Wednesday reported seeing a small menu on the left-hand toolbar titled "Topics," with Animals & Pets, Food, Health & Fitness and Sports as options. These feeds surface recent and relevant posts from friends and pages you've liked.

Nov 01, 2015 - thenextweb.com - 70
Tweeting from your favorite app or game is about to be awesome

Today, Twitter is introducing a new tweet composer for apps and games, which will display what your tweet actually looks like. The feature was announced today at the company's developer conference, Flight. "What we're changing, is that now it (the composer) shows an in-line preview of the content you're sharing," says Twitter's Senior Director of Product, Jeff Seibert.

Nov 01, 2015 - thenextweb.com - 56
Wunderlist update for Android supports Marshmallow

To-do and task list-maker Wunderlist has released a substantial update to its Android app that features a complete redesign with Marshmallow integration. The app now sports a simplified Quick Add feature that lets you add a to-do item at the touch of a large blue button on the home screen.

Nov 01, 2015 - digitaltrends.com - 51
Chrome 47 beta lands, adds splash screens to web apps

Although for some phone users, it can seem like there is an endless stream of updates that need to be added to every application under the sun, some users stay so up-to-date that they actually like to get an early look at some of the upcoming patches for their device.

Nov 01, 2015 - thenextweb.com - 68
The (next) Next Web

Hello, world. As some of you may know I've become the new Editor-in-Chief of what I think is the best website in all internet-dom. In order to help dissipate my excitement at being given such an amazing opportunity to work with some of the smartest, funniest writers I've ever met, I wanted to share with you a glimpse of where I'd like to take this site of ours.

Nov 01, 2015 - digitaltrends.com - 53
SwiftKey doubles down on word prediction and adds easier access to emojis in beta

If you're using a third-party keyboard on your smartphone, it's more than likely SwiftKey. The app is head and shoulders above all others when it comes to accuracy and prediction, and the company continues to make improvements to stay on top. SwiftKey Beta recently got an update to version 6.0, and we're super excited.

Nov 01, 2015 - techcrunch.com - 53
You Can Now Tie Your Twitter And Vine Profiles Together, Vine Displaying Your Total Loops

You're on Twitter. You're on Vine. Now, people who follow your tweets will be able to reach your Vine profile and vice versa. In a blog post, the Vine team explained: We're making it easier for you to find and follow your favorite accounts and creators on both Vine and Twitter.

Nov 01, 2015 - techcrunch.com - 66
Facebook Expands Search To All 2 Trillion Posts, Surfacing Public Real-Time News

Facebook is ready to challenge Google and Twitter for control of real-time news search and the news itself. Starting today with a rollout to US English language users, Facebook Search will return anything you're allowed to see from its 2 trillion posts.

Nov 01, 2015 - mashable.com - 53
Twitter officially opens Moments publishing tools to everyone

SAN FRANCISCO - Weeks after unveiling Moments, Twitter is offering up a new set of tools to publishers and developers that makes it easier for them to use tweets on their sites and apps. The company announced it was opening up two of its tools, Publisher and Curator, which make it easier for publishers to find tweets and customize the way they look on their sites.

Nov 01, 2015 - thenextweb.com - 70
Instagram just launched a new app that loops 1-second videos

Instagram is announcing an all-new app today that lets you create 1-second video loops. It's called Boomerang. The simple app allows you to simply press a button and record one second of video. Rather than just playing once and repeating, the clip plays, rewinds, and then repeats - hence the boomerang moniker.

Nov 01, 2015 - dailyweb.pl - 58
LibreStock - w końcu ktoś zrobił wyszukiwarkę po wszystkich darmowych stockach | DailyWeb.pl - Blog pasjonatów techno...

Darmowe stocki zawsze w cenie. W końcu dobrej jakości zdjęcia na wolnych licencjach, to czysta przyjemność korzystania. Serwisów oferujących podobne rozwiązania przybywa w lawinowym tempie, jest jednak z nimi jeden problem. Jaki? Każdy z nich to osobny byt, a odwiedzanie kilkunastu czy kilkudziesięciu serwisów w poszukiwaniu idealnego zdjęcia, jest mało komfortowe.

Nov 01, 2015 - thenextweb.com - 49
Launchify for Android knows which apps you'll need next

I use a bunch of different apps through the day on my Android phone, and placing their icons on my home screen makes it look cluttered and doesn't leave much room for gestures that launch actions.

Nov 01, 2015 - thenextweb.com - 50
Facebook's Instant Articles are now available to all iPhone users

After launching in May, Facebook's Instant Articles will be available to all iPhone users starting today. The company made the announcement on its blog: We've been beta testing Instant Articles with a small group of people on Facebook for iPhone for a few months, and we know readers love them.

Nov 01, 2015 - thenextweb.com - 56
Google Maps for Android adds navigation detours, cheapest gas nearby

Google Maps on Android is about to get a lot more convenient: you'll soon be able to find the cheapest gas around you and add detours to your route. Over the "next few weeks," an update to the Android app will allow you to view gas stops along your route, including their price for regular-grade fuel, as well as how long much time the detour will add to your planned trip.

Nov 01, 2015 - techcrunch.com - 63
Star Wars Shows Its Jedi-Level Social Media Skill, Drops The Perfect Reference On Mark Zuckerberg

Imagine you're on Star Wars' social media team. Representing one of the biggest, most recognizable brands in the world, you've gotta be on point all the time. Quick! Mark Zuckerberg just said "I love Star Wars." in response to the new trailer. Don't mess this up. There is no try.

Nov 01, 2015 - nowymarketing.pl - 56
Social Media 2010-2015-2020 - ebook od Nowego Marketingu - NowyMarketing

Social Media 2010-2015-2020 to aż 150-stronnicowa publikacja, którą przygotowaliśmy specjalnie dla Was. Znajdziecie w niej ponad 20 inspirujących artykułów, 40 rozmów z przedstawicielami marek i opinie ponad 30 praktyków social media marketingu. Do pobrania już teraz, zupełnie za darmo. Rok 2010 był przełomowy dla branży marketingowej w Polsce.

Nov 01, 2015 - blog.brand24.net - 66
Back to the Future on Social Media - Real Time Marketing

Back to the Future Day is here! After today the whole plot from the Robert Zemeckis' trilogy will take place entirely in the past. What's more, not everything that was predicted in the movie came true. We still do not have hoverboards nor flying cars.

Nov 01, 2015 - thenextweb.com - 60
GIFs finally appear to be working on all Facebook pages

Back in May, Facebook finally rolled out proper GIF support, but while they could used on personal accounts, most businesses couldn't share them on their public pages. That appears to have changed. Pages of all kinds (including yours truly) now seem to be able to post GIF links that animate properly in posts.

Nov 01, 2015 - theverge.com - 66
Giphy launches a super simple GIF creator for the web

As a denizen of the internet, I frequently find myself wanting to turn YouTube videos into GIFs, but I've never been very good at doing it on my own. Fortunately, the internet's overwhelming love for GIFs has resulted in the creation of some pretty simple GIF creators, and Giphy is releasing a brand new one this afternoon.

Nov 01, 2015 - interaktywnie.com - 64
6 polskich agencji ze statuetkami Golden Drum 2015

Na tegorocznym festiwalu Golden Drum nagrodę Grand Prix zdobyła agencja LVOV. Złote Bębny otrzymały agencje DDB & Tribal, Isobar Polska i Saatchi & Saatchi / Interactive Solutions Poland, Srebrne Bębny przyznano Havas Worldwide Warsaw oraz Scholz & Friends Warszawa. Agencja Lvov otrzymała Grand Prix w kategorii Film za klip „Ostatnia butelka" dla J.A.

Nov 01, 2015 - media2.pl - 57
Topowe blogerki modowe w kampanii CCC

OS3 realizuje kolejny etap największej kampanii online oraz BTL dla marki CCC. Do współpracy zaproszono topowe polskie blogerki modowe - Macademian Girl, Jessikę Mercedes Kirschner, Radzkę, Styloly i Deynn. Pięć polskich topowych blogerek modowych opracowało dla firmy CCC własne stylizacje z wykorzystaniem produktów marek Lasocki oraz Sprandi.

Nov 01, 2015 - digitaltrends.com - 60
Teens prefer Instagram, Twitter, and Snapchat (in that order), says new survey

Today's teens are growing up not only in the digital age but also the social media age. So what's the social media of choice? Facebook may be far and away the largest and most popular social network by sheer user numbers across the globe - but teens aren't as impressed with it as adults are.

Nov 01, 2015 - designbeep.com - 64
Adobe Portfolio - A Brand New Product To Build Your Own Portfolio Website

Adobe Portfolio is an entirely new product that allows you to quickly and easily build your own portfolio website. With fully responsive layouts and a powerful Typekit integration - there is no one-to-one ratio between your current Prosite website and Adobe Portfolio. Of course, your existing Behance projects will sync seamlessly.

Nov 01, 2015 - thenextweb.com - 57
Facebook is adding a GIF-finder and attachment buttons to chat and Messenger

If you've used Facebook chat or Messenger, you might've noticed something a little different: Facebook is testing adding GIF and attachment buttons. Though not all users have the feature yet, over the past few days some users have noticed the feature, including yours truly.

Nov 01, 2015 - adsoftheworld.com - 55
Spectre: Church bells | Ads of the World™

Advertising Agency: Vizeum, Denmark

Nov 01, 2015 - thenextweb.com - 61
Facebook is testing live sports updates in Messenger

It looks like Facebook wants to get in on the real-time updates game just like Twitter. The company is letting some Messenger users subscribe to MLB World Series news, scores and highlights right within a one-on-one chat.

Nov 01, 2015 - thenextweb.com - 65
Google Play Music will soon have podcasts

Android users will soon be able to download podcasts directly from Google Play. The company is getting ready to open a portal directly in Google Play Music. Currently, podcasters are able to upload to the Google Play hub, but none are available for playback just yet.

Nov 01, 2015 - socialmediatoday.com - 59
Twitter's Increased its Follow Limit to 5,000 Users

Over time, one of the frustrations for those trying to establish a solid Twitter presence has been the platform's follower limit. Traditionally, anyone on the platform has been allowed to follow up to 2,000 users.

Nov 01, 2015 - mirror.co.uk - 67
Diego Costa becomes a Victorian hardman in Assassin's Creed Syndicate promo

We all know that Diego Costa considers himself a bit of a hard case. It's self-evident in his playing style - his brutal physicality makes it immediately apparent to opponents that he's not a man to be messed with. The Chelsea striker certainly summons up the spirit of the street scrapper out on the pitch.

Nov 01, 2015 - nowymarketing.pl - 50
Polska agencja nagrodzona w USA za akcję na Super Bowl - NowyMarketing

Najlepsza akcja wykorzystująca social media i geolokalizację - taki tytuł amerykańska Akademia Sztuk Interaktywnych i Wizualnych przyznała akcji zespołu kreatywnego Abanana Advertising polskiej agencji Eura7 w tegorocznym konkursie Davey Awards. Davey Awards to konkurs dla małych agencji (do 25 mln USD rocznego obrotu) realizujących kampanie na rynku amerykańskim.

Nov 01, 2015 - adweek.com - 63
Add Sponsors to Facebook Page Posts?

Facebook appears to be testing a way for page administrators to add sponsors to their page posts, when applicable. Reader Chris Ruberg , social community specialist at OneCommand, shared the screenshot to the right with SocialTimes, in which a bullhorn appears in the status update composer, and hovering over it brings up the following message: Do you have a sponsor?

Nov 01, 2015 - money.pl - 59
Deloitte Digital przejmuje polską agencję interaktywną Digital One

Deloitte Digital - agencja interaktywno-konsultingowa należąca do firmy doradczej Deloitte - rozpoczyna działalność na rynku środkowoeuropejskim od akwizycji polskiej agencji interaktywnej Digital One, poinformował lider Deloitte Digital w Europie Środkowej Zbigniew Szczerbetka. "Deloitte Digital to nowy model usług na nowe czasy. Jesteśmy unikalnym połączeniem agencji interaktywnej i firmy konsultingowej, zintegrowanych w ramach jednej, globalnej praktyki.

Nov 01, 2015 - ow.ly - 56
Funny Playboy Ads Feature People With Hands Down Their Pants - DesignTAXI.com

Click to view enlarged version Click to view enlarged version To promote its 24-hour television programing for adults, Playboy TV has created...

Nov 01, 2015 - nowymarketing.pl - 53
Benfica Safety video | Emirates - NowyMarketing

Benfica Safety video | Emirates

Nov 01, 2015 - adweek.com - 63
Ikea Lovingly Turned These 10 Children's Drawings Into Actual Plush Toys

To help create this year's lineup of Soft Toys for Education, global retailer Ikea turned to crayon-wielding kids around the world. The 10 winning entries have been recreated in loving detail by Ikea's toy designers, and the creations are now on sale as part of the chain's annual fundraiser.

Nov 01, 2015 - adweek.com - 55
FanDuel, Games Dominate Early Instagram Advertising

A look at the early days of Instagram advertising found plenty of FanDuel and game developers, along with ads delivered to the wrong devices.

Nov 01, 2015 - adweek.com - 68
Energizer Is Parting Ways With the Agency That Made Its Bunny Famous

The iconic Energizer Bunny may continue to appear in campaigns for the battery brand, but the agency that popularized the iconic mascot won't be the ones creating those ads.

Nov 01, 2015 - theverge.com - 59
Google Now starts testing Foursquare tips without the app installed

Google appears to be testing a new feature with its Google Now smart assistant on Android phones that displays recommendations from local discovery app Foursquare, even without the app installed. The test displays Foursquare-sourced tips for good places to buy coffee or, say, grab sushi in nearby areas as you maneuver a city, according to a report from VentureBeat today.

Nov 01, 2015 - adweek.com - 66
Facebook to Users: Add the Last Link You Copied?

Facebook appears to be encouraging users to add links to their status updates. Reader Matteo Gamba shared this screenshot, in which his status update area includes a prompt to "Add the last link you copied?" Readers: Have you seen anything similar?

Nov 01, 2015 - on.mash.to - 62
Jedi kids battle the Dark Side in action-packed new Duracell ad

When you wake up Christmas morning to a backyard full of stormtroopers, a sky dotted with careening enemy spacecraft and a pack of towering AT-AT walkers bearing down on your house, what better gift than a battery-powered lightsaber?

Nov 01, 2015 - mashable.com - 63
New Instagram video viewer takes a swipe at Snapchat and Twitter Moments

Instagram debuted a new feature in its Explore section on Halloween - one that seems to channel the best of Twitter Moments and Snapchat to create a rolling video stream. The feature, which can be found by swiping through the Explore Carousel invites the user to "Watch Halloween."

Nov 01, 2015 - theverge.com - 68
Facebook kills off its experimental sidebar status updates

In April, Facebook began testing sidebar status updates - quick, disposable messages that in some ways mimicked the carefree away messages of social networks past. But the company quietly killed off the experiment last month, Facebook tells The Verge.

Nov 01, 2015 - adweek.com - 53
Instagram Adds Ad Objectives, Facebook Ads Manager

Instagram announced that its advertisers can now pursue business objectives including broader brand campaigns optimized for reach and frequency, as well as performance campaigns to drive website conversions. Facebook's Ads Manager also joined the social network's ads application-programming interface and Power Editor on the list of ways for brands to create, run and track their ads.

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Nov 01, 2015 - blog.bufferapp.com - 48
61 Social Media Metrics, Defined

Of all the hundreds of social media acronyms and abbreviations out there, I think "KPI" has confounded me the most. I think it's because the phrase "key performance indicator" always sounds like something you need to be wearing a suit in front of a Powerpoint presentation in order to say.

Nov 01, 2015 - jonloomer.com - 60
The 50 Most Valuable Facebook Marketing Lessons and Tutorials of 2013

Looking back on 2013, it's amazing how Facebook marketing has evolved in a very short period of time. And I know that this makes keeping up difficult. That's why I assembled this list of the 50 most popular blog posts published on this website about Facebook marketing.

Nov 01, 2015 - adweek.com - 53
Which Brands Create the Most Contagious Content on Social?

As a marketer, producing consistent viral content, is a sort of holy grail that many strive for. However, creating viral content is complex and often expensive. So instead of chasing a dream, it may be better to apply real insights in your content creation.

Nov 01, 2015 - blog.bufferapp.com - 49
How to Format Content for Sharing on Social Media

I try to read as much as I can, and every morning I put aside 30 minutes to check out the latest posts from my favorite blogs and writers. In 30 minutes, you can only take in so much. Some posts I read thoroughly, others I open and close again within a matter of seconds.

Nov 01, 2015 - adespresso.com - 60

We've discussed plenty of times before what we think your Facebook ad should say, so we've analyzed the text from 37,259 ads from our Facebook ad examples gallery to find out exactly how the best Facebook advertisers are piecing together their ads. We took the text, headline, and news feed link description from 37,259 ads, analyzing ...

Nov 01, 2015 - bemorewithless.com - 61
Choose One Thing to Simplify Your Life (just one)

There is an endless list of things to do to live more simply, be happier, and improve our lives. There is always more we could be doing. Just thinking about all of the things we can do is overwhelming.

Nov 01, 2015 - nowymarketing.pl - 66
Blogosferą w konsumenta - NowyMarketing

Na przestrzeni ostatnich kilku lat polska blogosfera urosła w siłę i, co ważne, doskonale sobie z tej siły zdaje sprawę. Jak grzyby po deszczu zaczęły pojawiać się blogi modowe, kulinarne, lifestyle'owe czy podróżnicze, które szybko zdobyły rzeszę wiernych czytelników. Dominika Kozłowska PR Manager w Agencji Imagine PR & Content House, socjolog i konferansjer.

Nov 01, 2015 - never-grow-up.pl - 48
Never Grow Up, czyli jak się nie zestarzeć | Never Grow Up

To nie był żaden przypadek. To wydarzyło się kilka razy i ja prawdę mówiąc dobrze pamiętam te sceny. Choć od niektórych minęło już - głupio przyznać - jakieś 30 lat. Pamiętam i myślę sobie - ej, chyba się udało. Taki był plan. TO właśnie miałeś myśleć, gdy... #nevergrowup #wewnętrznedziecko

Nov 01, 2015 - hatalska.com - 53
O treści - po Blog Forum Gdańsk

Tegoroczne Blog Forum Gdańsk było dla mnie mocno „szarpane". Jako matka karmiąca funkcjonowałam w cyklach 3-godzinnych. Z tego powodu nie udało mi się być na wszystkich wykładach - trafiłam np. na samą końcówkę panelu z prof. Bralczykiem (ale akurat załapałam się na najważniejsze zdanie: „Jak żyć? Powoli."

Nov 01, 2015 - nowymarketing.pl - 59
Konsument dodany do znajomych - NowyMarketing

Samolot wylądował. Kilka osób zaczęło bić brawo. Ktoś pośpiesznie wyjął swój bagaż i szybko zajął miejsce przy drzwiach. Stewardessa z groźną miną poprosiła o chwilę cierpliwości. Niepotrzebnie, bo większość osób i tak była już zajęta swoimi telefonami. Rafał Skwiot Konsultant od 8 lat związany z branżą public relations.

Nov 01, 2015 - arturjablonski.com - 51
O poczuciu niedoskonałości - Impostor Syndrome -...

Czy kiedykolwiek dopadła Cię myśl, że inni mają o Tobie za dobre zdanie? Że w rzeczywistości jesteś gorszy niż myślą? Być może raz na jakiś czas atakuje Cię poczucie, że oszukujesz innych. Jeżeli Twoja odpowiedź brzmi tak - witamy w świecie Syndromu Oszusta (Impostor Syndrome). Czym jest Impostor Syndrome?

Już niedługo na blogu pojawi się kilka nowych artykułów, myślę też nad jakąś nową konwencją/cyklem, a także analizowałem sobie co można by poprawić w moich Pijaru Kejsach. Pomysłów jest sporo, także przygotujcie się na nie. Zaczął się też listopad, zatem czas rocznych podsumowań tuż tuż. U mnie też znajdziecie stosowne Podsumowanie Roku i mam nadzieję, że po raz kolejny uda się wręczyć Koksy osobom, które w mijającym roku zrobiły naprawdę dobrą robotę w socialach.

Pamiętajcie również, że możecie mi podsyłać propozycje i sugestie tekstów na pijarukoksu@gmail.com. Jeśli podeślecie newsy do Podsumowania Tygodnia to też będzie super. Jeśli z kolei w końcu dojrzeliście (lub Wasz klient) do współpracy ze mną, to tutaj macie wszystkie szczegóły na temat moich świadczeń, zasięgów i statystyk bloga.


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